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Business Consulting

OPS has the combination to unlock the potential in your local market!  

With almost 20 years’ experience developing and deploying affinity programs for the real estate and relocation industry, we can give you the combination that unlocks the potential of your corporate marketing program.  

Our approach to program design and administration has a proven track record of success.  We can show you how to convert over 60% of your real estate referrals.  

Eight crucial elements to consider when evaluating and deploying an affinity marketing program.  

Evaluate the Market

Would a corporate marketing program work in your local market?  Do you have reliable data to make projections to determine if this is a viable market sector to pursue? 

OPS has historical data that will show you how the numbers will shake out. 

Program Planning

Create a business plan that identifies target markets, their needs, how to deliver your program and more.  Make sure you’re positioned correctly in this market.

OPS can give you the content buckets that you will need to deploy a successful program.  

Program Design

What services and incentives should be included, business rules, who does what, processes and procedures etc.  

OPS knows the questions to ask to help you bypass the common mistakes.

Technology – how will your customers access the program, and how will you manage the referrals and continue to market to your data base. What are your technology options?

Know your options!

Supplier Management

Recruit the right suppliers and understand their side of the equation so that you can build a mutually beneficial relationship.

You are an advertising venue for them. Understanding your value proposition is crucial and ensures you have quality partners.

Program Administration

How to convert inquiries into revenue.  We offer a proven technique that greatly increases assignment conversions. 

Other leads generating sources convert about 3% of the time. OPS converts 60%-70% of all real estate assignments.  We can teach you how, or we can do it for you.

Business Development

Deploy a logical Agent Lead Program, learn how to open doors, what’s the value proposition to your corporate prospects, and how to speak their language.  

OPS can share sample proposals, white papers, presentations, brochures, and flyers. 

Client Relations

You’ve planted the tree now it needs to bear fruit! Learn how to craft a marketing campaign to build awareness and how best to stay connected.  

This is where the “rubber meets the road!”  and we can help!